Free GS1 Digital Link QR Code Generator

Enter a GTIN plus optional batch, expiry, and serial number to generate a standards-compliant GS1 Digital Link QR code — the same 2D format behind GS1 Sunrise 2027 and the EU Digital Product Passport.

Enter your complete barcode number (check digit included). It will be zero-padded to a 14-digit GTIN automatically. Need to calculate a check digit first? Try the EAN-13 Barcode Generator or the Barcode Validator.

Optional GS1 Qualifiers

Use GS1's global resolver (default) or replace with your own product-page domain if you host resolution yourself.

What Is a GS1 Digital Link QR Code?

A GS1 Digital Link QR code encodes a normal-looking web URL that also carries structured product identifiers — your GTIN, plus optional batch/lot, expiry date, and serial number. Any phone camera can open it like a regular link, while GS1-compliant systems can read the same code as a checkout barcode and a compliance data carrier.

This is the technology behind two major 2026–2027 shifts covered on our blog: GS1 Sunrise 2027, where retailers are upgrading checkout scanners to read 2D codes, and the EU Digital Product Passport, which requires a scannable data carrier on many product categories starting in 2026.

GS1 Application Identifiers Used

AI Meaning Path/Query
01GTIN (product identifier)Path — required
10Batch / lot numberPath — optional
21Serial numberPath — optional
17Expiry date (YYMMDD)Query — optional

Why Not Just Use a Regular QR Code?

A plain URL QR code only opens a page. A GS1 Digital Link code follows a defined structure so retail scanners, supply-chain systems, and regulators can extract the GTIN, batch, and serial programmatically — while still working as a normal clickable link for shoppers. One code, three audiences.

Who This Is For

  • Small brands preparing for GS1 Sunrise 2027 — move new SKUs to 2D-first packaging
  • Manufacturers scoping the EU Digital Product Passport — build a compliant data carrier ahead of your category's deadline
  • Anyone testing GS1 Digital Link structure before committing to a full compliance platform

This tool builds a correctly structured GS1 Digital Link URI and QR code for testing and small-scale labeling. It does not verify that your GTIN is officially licensed with GS1, and it is not a substitute for full Digital Product Passport compliance software for regulated categories.

Scan GS1 Digital Link Codes Instantly

The Scan & Generate app reads GS1 Digital Link QR codes, GTIN-14, EAN-13, UPC-A, Data Matrix, and 20+ other formats — with a searchable scan history for every product you check.